#4
All-time rank
8
Resources published
57
Community upvotes
ABOUT
About Laura.
With nearly 20 years in higher education marketing and communications, I’ve had the chance to wear many hats. I’ve developed a passion for blending strategy, creativity and data to drive smart decisions and build stronger connections with audiences.
I’ve crafted content strategies, improved the campus visit experience, managed email marketing, and dug into digital media — from social strategy to media buying. Whether it’s solving enrollment challenges, telling stories that resonate or pushing a campaign to the next level, I bring strategy, creativity and a lot of coffee to the table.
PUBLISHED RESOURCES
What put Laura on the board.
The Enrollment Communications Audit: A Step-by-Step Guide Before You Build Your Next Cycle
Laura RudolphOpen
What Behavioral Economics Can Teach Us About Financial Aid Packages
Laura RudolphOpen
7 Tips for Crafting Great Text Messages (From a Year of Secret Shopping)
Laura RudolphOpen
Scarcity, Urgency and Trust: How Deposit Deadline Emails Can Backfire
Laura RudolphOpen
The Enrollment Communications Audit Workbook
Laura RudolphOpen
Clarity is Equity
Laura Rudolph
Kristin NicholsOpen
The First-Generation Marketing Playbook
Laura RudolphOpen
The Parent & Family Communications Analyst
Laura RudolphOpen