About Dayana.
Dayana Kibilds, known professionally as Day, is AVP, Marketing & Community at SimpsonScarborough, the leading research and brand strategy firm for US higher education. She hosts the Talking Tactics podcast on the Enrollify network, a show dedicated to celebrating specific, resource-constrained enrollment successes, and she co-leads the Email Community Group within Digital Collegium (formerly HighEdWeb).
In 2024, she co-authored 'Mailed It!' with Ashley Budd, a book on email marketing strategy published in August of that year. She is a regular conference speaker on enrollment marketing, email strategy, and stakeholder management, and she led a pre-conference workshop at the 2024 AMA Symposium for the Marketing of Higher Education.
Her LinkedIn presence generates engagement particularly among enrollment professionals and digital marketers working in constrained resource environments.
What put Dayana on the board.
Mailed It! Email Companion
Dayana Kibilds
Ashley BuddHow can we get parent emails?
Dayana KibildsMailed it! Single-Action Email Template
Dayana Kibilds
Ashley BuddHow I Don't Use AI as a Strategist
Dayana KibildsMailed It! A Guide to Crafting Emails That Build Relationships and Get Results
Dayana Kibilds
Ashley BuddTalking Tactics (podcast series, Enrollify)
Dayana Kibilds